Prof Studies-Public Relations (PSPR)

Explanation of Course Numbers

  • Courses in the 1000s are primarily introductory undergraduate courses
  • Those in the 2000–4000s are upper-division undergraduate courses that can also be taken for graduate credit with permission and additional work
  • Those in the 6000s and 8000s are for master’s, doctoral, and professional-level students
  • The 6000s are open to advanced undergraduate students with approval of the instructor and the dean or advising office

PSPR 6201. Public Relations Principles and Practices. 3 Credits.

Basic rules and strategies in public relations. Major trends, major firms, and types of business and expertise. New media and integrated media communications.

PSPR 6202. Advanced Writing for PR Professionals. 3 Credits.

PSPR 6203. Research Methods for Public Relations and Public Affairs Managers. 3 Credits.

PSPR 6204. Media Relations in the New Media World. 3 Credits.

PSPR 6205. Fundamentals of Business and Management for Public Relations and Public Affairs. 3 Credits.

PSPR 6206. Ethical Standards in Public Relations and Public Affairs. 3 Credits.

PSPR 6207. Sustainability Communications Methods and Practices. 3 Credits.

PSPR 6208. Strategic Marketing and Marketing Communications. 3 Credits.

PSPR 6210. SpecTopics in Public Relations. 3 Credits.

PSPR 6221. Consumer Behavior. 3 Credits.

PSPR 6222. Multicultural Marketing. 3 Credits.

PSPR 6223. Public Opinion and Political Socialization. 3 Credits.