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Viewing: SMPA 6242 : Analytics and Data Analysis for Strategic Communication

Last approved: Tue, 11 Jul 2017 08:03:24 GMT

Last edit: Fri, 07 Jul 2017 17:45:29 GMT

Programs referencing this course
Columbian College of Arts and Sciences
School of Media and Public Affairs (SMPA)
SMPA
6242
Analytics and Data Analysis for Strategic Communication
Data Analysis for Strat Comm
Fall 2017
3
Course Type
Seminar
Default Grading Method
Letter Grade

No
No
An undergraduate statistics course
Corequisites

20

Frequency of Offering

Term(s) Offered

Are there Course Equivalents?
No
 
No
Fee Type


No


Familiarity with major data analytic and analysis techniques used by strategic communication practitioners. Topics covered include basic statistical analysis, multivariate regression, experiments, focus groups, and survey research.
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Uploaded a Course Syllabus

Course Attribute


Key: 8484