Master of Tourism Administration

The master of tourism administration degree program is designed to prepare students for competitive professional management positions in public, commercial, or nonprofit organizations, providing visitor services at the local, national, or international level. In addition to coursework, students have opportunities to learn from culturally diverse colleagues and from a wide range of visitor-service organizations. Students may choose one of the three formal concentration areas: sustainable tourism, event and meeting management, or hospitality management. They also may develop an individualized studies program.

Visit the program website for additional information.

The following requirements must be fulfilled: 30 credits, including 12 credits in required courses, 9 credits in courses taken in one area of specialization, and 9 credits in elective courses. Alternatively, the student may propose a 30-credit individualized plan of study for consideration.

Required
TSTD 6249Sustainable Destination Development
TSTD 6251Applied Quantitative Methods
TSTD 6270Research Methods and Applications
MBAD 6263Organizations and Human Capital
or MGT 6282 New Venture Initiation
Completion of one of the following areas of specialization:
Sustainable tourism management specialization
Required
TSTD 6260Tourism Economics
TSTD 6261Tourism Policy and Planning
TSTD 6263Destination Marketing
Electives
9 credits in concentration-specific elective courses chosen in coordination with the student's academic advisor or program director.
Event and meeting management specialization
Required
TSTD 6276Risk Management for Events and Meetings
TSTD 6277Event Management
TSTD 6278Conference and Exposition Management (Suggested Electives)
Electives
9 credits in concentration-specific elective courses chosen in coordination with the student's academic advisor or program director.
Hospitality management specialization
Required
TSTD 6220International Hospitality Management
TSTD 6221Hospitality Market Analysis
TSTD 6296Hospitality Digital Marketing Strategies
Electives
9 credits in concentration-specific elective courses chosen in coordination with the student's academic advisor or program director.
Individualized plan of study
Students may design a 30-credit plan of study, with a brief proposal specifying the courses to be taken submitted to the program director for review.